Social media continues to be one of the most important platform for digital marketers as with their existence on social media it is very convenient to reach out to their target audience and later turn them into prospective customers. Digital marketing agencies use these viral social media platforms to promote their business ideas, products or services.
It is by far the best medium to generate traffic to their websites and attract a massive audience. Any social media platform possesses the ability to reach millions and millions of people around the world in just a few minutes. Let us now discuss in detail about top 67 social media sites for marketers.
1. Facebook : Facebook is the most recognisable brand which is worth billions of dollars. As we all are aware about the world biggest and the largest social media website with about 2.6 billion monthly active users. A facebook user can share photos or videos and like and comment on them amongst their facebook friends. This enables to marketers to market their products to such a massive audience.
2. Instagram : Of late instagram is considered to be one of the fastest growing social media app. It is an app for the younger generation with over 1 billion monthly active users. This highly visual platform is used to share photos and videos.
3. Twitter : Twitter is a platform that allows its users to be highlighted on on-going trends and indulge themselves in pertinent topics. Twitter may not have as many users as any other top social websites but it does have a huge user base with over 330 million monthly active users with 500 million tweets per day.
4. Tumblr : Tumblr is an american based microblogging social media platform. This platform is used to express and discover the writer within you by enhancing their ideas and areas of interests. It enables the user to connect with like-minded people over a short form of blogs. A total of 321 million unique visitors were recorded on the website.
5. Linkedin : Linkedin is a platform used for engaging professionally with b2b audience. This platform is growing rapidly over the years with a total of 690 million active users. A user can enlarge professional connections, share portfolios with prospective users and apply for jobs. It allows its members to publish blogs and articles within the website or app keeping in mind their professional expertise.
6. Whatsapp : Whatsapp is one of the most leading and reliable app used for safe messaging and calls with no charges involved. Whatsapp that is owned by facebook is the only app with the maximum user growing base with over 2 billion users monthly. This platform can be used to send texts, audio files, videos, update status, share live locations and for group video calls.
7. Snapchat : Snapchat is a multimedia messaging app exclusively for users who want to keep their photos or snaps accessible for a short time. This is a highly visual platform famous amongst the youngsters having a base of 229 million daily users. A snapchat user can easily connect with their friends, view live and relevant posts from around the globe and explore informative news.
8. Pinterest : Pinterest is a widely growing social media platform used for discovering lip smacking recipies, home décor ideas, daily style and fashion inspiration and other viral hacks. Several brands also use this platform for sharing blogs by inserting links which enables its users to directly make a purchase by clicking on the pin. A total of brands335 million active users were recorded on this platform with over 200 billion pins on 4 billion boards.
9. Reddit : Reddit is an american owned social network site that is based on common interest of the people. This website is used commonly for aggregate social news, content rating and discussions. The users of reddit submit their inputs on links, posts, pictures, which in turn are liked and disliked by the viewers. This expanding community has about 1.3 billion monthly visitors.
10. Youtube : Youtube is the world’s largest video sharing social media platform. It allows the user to upload unique and relevant videos to receive likes in returns. The higher the views, likes and the subscribers a youtuber has clearly shows how famous and trending their content is. These videos can be shared widely amongst your family and friends. A user spends an average of 40 minutes every day for watching videos. Youtube has recorded a total of 2 billion monthly active users.
11. Telegram : Telegram is another social media app just like whatsapp. Telegram is used to send free messages to one another within their contacts. Unlike any other app, telegram gives a lot of importance to privacy and security as all its messages are encrypted and have the ability to self-destruct. A user can create a group of as many as 200000 members which makes it extremely unique and necessary for the audience. Telegram has 400 million users so far and supports both android as well as ios devices.
12. Bumble : Bumble is a social medium platform which is location based and assists you to communicate with like-minded and mutually interested individuals. Bumble is mostly famous for building meaningful relationships, making new friends and connecting with powerful influencers. Bumble was initially launched as a full-fledged dating site where only a female user had the right to make the first move. Today it is commonly addressed as a “feminist dating app.” bumble has a user base of over 5 million users monthly and the second most famous app in the usa.
13. Mix : Mix is a social media news aggregator used purely for personalized discovery to understand more about the topics and trends you really care about. A mix user can save their topics of interest to their “collection” for future relevance.
14. Tagged : Tagged is a social media and mobile technology platform that allows its users to browse profiles of other relevant users to link and socialise with new people as well as date, chill and play games. The entire focus of this social media app is around friendship and dating.
15. Nextdoor : Nextdoor is a highly local social media platform for neighbourhoods. This california based platform is mostly used to engage individuals with their neighbours. Just by entering the name of the street you live in you can connect with hundreds of them living in that community. This social media hub is used to form trusted connections, share and exchange valuable information, goods or services. As on today this app is used in over 11 countries.
16. Devianart : Devianart is an american based social media platform which has built an online community for artists. This platform allows its users to connect with people who are art and artist enthusiast by creating and sharing of art. Via this platform a user has access to interact and connect with millions of artists. Devianart recorded more than 44 million registered users and over 45+ million users unique visitors every month.
17. Quora : Quora is a largely used social media platform purely for gaining and sharing knowledge. A quora user is provided with a platform to ask questions and connect with like-minded individuals to receive insights and responses to their queries. This platform covers a range of topics that are user engaging from almost all fields like career, fashion, marketing, assistance, home décor ideas, skill development, etc.
18. Meetup : Meetup is a social medium service hosted and organized by online groups for persons with similar interests. A user of meetup has to join groups and thereafter gets access to any events taking place nearby to meet and connect with like -minded people for various get together. These include a range of indoor and outdoor events, adventures, cultural parties and much more.
19. Reverbnation : This is a dedicated social media platform for musicians. Reverbnation assists budding music artists in growing a lasting and successful career by introducing them to music industry partners. This platform acts as a mediator between musicians and producers for collaboration and build innovative tools to expose them to their fans and viewers.
20. Flixster : Flixter is another such social media website dedicated to films. This american based platform is dedicated to the cinephilia. Cinephilia is the term used for the persons who have a passion for films, theories involved, critics, etc. This platform allows its users to share and review films as well as book movie tickets for upcoming shows to watch in the nearest movie theatre.
21. Goodreads : Goodreads is a social media platform which is a haven for book lovers. Any user of goodreads has access to over thousands of other book readers to share and exchange experience and review. They are also provided with recommendations based on their likes and dislikes. A user of goodreads is allowed to connect with individuals having a common point of interest and taking part in virtual reading and reviewing events.
22. Twitch : Twitch a subsidiary of amazon, is a social media platform for gamers. It enables the gamers to connect with millions of fans within a few clicks from around the globe. A twitcher can like and comment on the streams and upload videos for the viewers. Twitcher has recorded over 5 million users monthly.
23. Caringbridge : Caringbridge is one of those very few social media platforms catering exclusively to individuals to work on their personal health. This platform is dedicated to individuals who can easily communicate with one another to discuss about their medical conditions and take a first-hand experience from the patient himself and the health journey that follows. It is considered to be an excellent platform for severely ill people who can connect with real people who care.
24. Wattpad : Wattpad is a social networking site that is established for new age readers and writers. This global community has successfully connected millions viewers and readers through the power of their story. This medium includes several genres like humour, mystery, poetry, paranormal, thriller, romanticism, etc. Wattpad has a social community of about 70 million readers worldwide.
25. Viadeo : Viadeo a paris based social media platform made exclusively for entrepreneurs and business owners. This platform offers its services in a variety of languages for its users so as to connect with highly compatible businesses and earn profits. It recorded a total of 65 million members till date.
26. Crunchyrool : Crunchyrool is a social media website for streaming animated content dedicated to anime enthusiasts to engage with individuals possessing interests in the same field in a common forum. The user has access to latest shows and news on anime and can read famous mangas instantly.
27. Skyrock : This france based popular social network site allows its users to bond over common interests in blog posts, chats, photos, music, etc. The service provided by skyrock is absolutely free of cost and is a personalised web space to create and connect with posts, blogs, news, etc. A skyrockers can like and comment on posts and updates and search for others in the community just by using filters like location, age and gender.
28. Vk : VK is a social networking service provider based out of saint petersburg. Even though this app is accessible in multiple language it is most commonly used by the russians. This largest european based social media site has recorded over 500 million active accounts. Vk allows its users to chat with each other in public as well as private and also create public groups and events for engaging with one another.
29. Myheritage : Myheritage is an israeli based social networking site that goes by its name of exploring an individual’s family history and building ones own family tree. This platform lets users upload and update their family pictures and the history behind it. Some have even explored this platform to the extent of finding out about their ancestors with their newly introduced dna testing facility to keep a track of details accurately and discover blood relatives if any.
30. Livejournal : This russian based social media website helps it users to create and maintain journals, diaries and blogs online. This keeps the viewer’s up to date about an individual’s activities and revive lost or important information. This platform is also known to cater a variety of blogs and journals for their ever growing community.
31. Classmate : Classmate is another famous and well known social media site used for connecting with long lost high school friends with the help of the largest directory and class list this platform offers. An individual can connect with their schoolmates, host and attend events for a reunion. They also provide a feature of sharing these golden memories on facebook.
32. Soundcloud : Soundcloud an online based audio distributing social media platform helps people connect from all over the world with one common link and that is music. Its user can listen, create, search and upload tracks through this medium within its community. They can easily comment on specific parts as per their liking for engaging with other users and artists.
33. Bubbly : Bubbly is a socially active voice service exclusively for smartphones that allows its user to create posts with their own voice and thereafter subscribe to various celebrities. The user can easily apply filters to these voice notes, add effects and background music. These posts can then be shared on platforms like facebook and twitter for easily connecting with artists and to be heard.
34. Flickr : Flickr, an american based image and video hosting social media platform is a home of billions and trillions of images. It is the most commonly used platform for photographers and designers as they host highly relevant and engaging high resolution images. The user can share, upload, edit, like and comment on images to inspire the minds.
35. We heart it : We heart it is an image based social media hub that provides its users with ideas, wallpapers, motivational quotes, fashion, home décor, pets, etc. A user of we heart it has access to a range of these images which they can add to their collection for future references. This endless collection of all the things you could ask for is very popular to make friends and share mutual passion on your areas of interests.
36. Influenster : This new york based social media site is dedicated to consumers using different products and services coming together to give in valuable information and review about them. This platform is named after the thought that how an individual is influenced by user experience both positively and negatively. One can conveniently and widely connect with users of a similar mind-set to exchange views, watch tutorials, shop and discover new products.
37. Flimaffinity : Filmaffinity is a movie based recommendation social media platform that was founded in madrid. Any film enthusiast has access to personalised recommendation and filtered search results based on personal likes and dislikes. A user of filmaffinity has the leeway to rate and comment on movies they have watched and share their feedback and review to the viewers of their community.
38. Open diary : Open diary is an age old social media platform launched to maintain day to day activities for respecting and supporting each other. Open diary provides an online diary to its users to express their happiness and sorrow and share their life stories and experiences. This diary app can be maintained for private purposes and can alternatively be public for the active users on this platform.
39. Yelp : Yelp an american based social media site that allows its users to publish crowd based reviews on businesses and provide recommendations on queries of any field such as best restaurant nearby, shopping outlets, nightlife, entertainment, things to do etc. Users are given a platform to easily access information and recommendations for their day to day lives.
40. Collegehumor : This los angeles based social media hub provides an internet comedy platform to its users. A user has access to the latest funny articles, memes, images and videos on a daily basis. Along with this users on this platform have access to interacting with one another by sharing memes and humorous content.
41. Gaia online : Gaia online is a san jose based english language anime-themed social media platform. This website enables its user to participate in trending conversations and to introduce themselves to people who share a common interest and jam over browser-based games.
42. Mocospace : Mocospace is a boston based mobile-friendly social media network. The features of mocospace include instant messaging, games, photos, e-cards etc. A user can also engage themselves with other members in the forum to interact and connect via a public and group chat room.
43. Couchsurfing : Couchsurfing is a social media website that connects travellers with one another. This helps the travellers to locate famous destinations, meet and greet with other people in the community and request layovers with the localites to get acquainted with their lifestyle and culture.
44. Funny or die : This social media website goes by its name. Funny or die share and exchange several humorous videos and funny articles with their viewers that are trendy and ongoing to entertain the audience at large. Funny or die is also one such social media platform which is used by many viral celebrities like justin bieber, selena gomez, etc.
45. Italki : Italki is a super useful and helpful social media forum that helps its users to connect via a video call with their native language teachers solely to make language learning easy and understandable. This enables every user on this platform to interact with one another and conveniently acquire knowledge. There are more than a 1000 mentor options available to choose from.
46. Etoro : Etoro is a social network website for traders where the user can follow other traders to learn everything about trading. This platform also lets its user to copy other trading strategies and choose from a variety of available portfolios and earn extra income.
47. Xing : Xing is another such european based social media website which focuses mainly to build a strong professional network and connect with prospective employers solely for career growth. Every user of xing has access to apply for jobs, stay updated about upcoming corporate events, seminars, etc.
48. Meetme : Meetme helps its users to connect and socialise with individuals possessing a similar interest. Meetme was originally known as myyearbook. This platform is perfect to interact and discover new people around you.
49. Ravelry : Ravelry is one of those very few social media platform that caters exclusively to its niche i.e knitting and crocheting. A user of ravelry can connect with any other individual round the globe to inspire one another and share common interests.
50. Care2 : Care2 is a very special social media website. The 45 million plus community comes together to make this world a peaceful and happier place to be in. Their main focus is to share trending stories and petitions from around the world and stand firm against any sort of injustice or cruelty.
51. Yy : YY is one of the biggest social media website which is used by china. The major feature of this site is that a user can share images and videos and also have access to group video calls. The community of yy has reached over brands300 million users and each one of them can freely engage in fun activities via this platform ranging from tutorials to karaoke.
52. Vero : Vero is a social media site that is free from any technicality including data mining and algorithms. This social media platform is built with the sole purpose to build meaningful connections and share songs, photo, books, movies and many more with one another as per their liking. Care and affection is their brands main purpose.
53. Medium : Medium is a social media platform for all the content lovers. This website enables it users to publish and read contents by other members and share mutual interests. The articles that you like the most you can comment or clap on them. While most of the articles published are absolutely free of cost some of them on the other hand are reserved for the paid members of the community.
54. Giphy : Giphy is an online hub of animated humorous gifs. This platform allows is users to share, create and discover new gifs by the day and increase popularity and engagement by sharing them on social media with friends and family.
55. Tribe : Tribe is a social media platform dedicated for the brands. A user can be a part of the huge brand community and indulge in conversations and discussions related to the brand. This cloud based website enables the consumer to seek information, participate in polls, get feedback or start discussions with a specific brand.
56. Tencent qq : Tencent qq is a china based social media app widely used by the people of china for instant text messaging or sharing audio or video files. With 647 million user base in china alone, the founders of this app expanded their base to more than 80+ countries. This app also allows its users to communicate with people speaking a different language with their in-built feature of language translator.
57. Wechat : Wechat is a very famous social media app that allows its user to connect with absolutely anyone around the globe without sharing their personal details like phone numbers, email ids etc. This app enables you to indulge in conversations with complete strangers by keeping complete anonymity and privacy in place. It supports sending message, voice notes and videos calls and has a user base of 1.2 billion as on 2020.
58. Qzone : Qzone is another very popular social media app for the people china whose founder is the same as wechat and qq. This medium is created for persons willing to share personal blogs, maintaining secret diaries, sharing images, videos and much more with one another. Qzone has a community of more than 517 million users as on date.
59. Tiktok : Tiktok is a very newly formed social media platform founded in the year 2016. With its unique feature of making short lip sync videos it has successfully made a user base of 800 million users monthly. This widely used social media app is quite popular and widely used around the world. A user can create a short video of themselves and upload it in the app to make it shareable to get likes and views on their video. One can add music, trending effects and many more to the video to make it attractive and viral.
60. Sina weibo : Sina weibo is very similar to twitter used widely all over china. People refer to this social media app as the chinese form of twitter because of its similar features like users sharing small ideas and images in the form of posts more like a tweet. Even though it has a lot of similarity in many aspects, sina weibo has a user base of over brands516 million monthly users.
61. Kuaishou : Kuaishou is a china based social media app made solely for the purpose of sharing videos. Kuaishou founded in 2011 is widely used in 9 countries as on date with a community of 400 million monthly users.
62. Skype : Skype is a social media website for connecting family and friends belonging to any part of the world with the help of its video conferencing call feature. This very popular conversational social media site can also be used for messaging and sharing images and videos conveniently.
63. Viber : Viber is a japan based social media app mainly used for communicating with one another via a video call or an audio call. This free of cost app can be used on both mobile phones as well as a desktop. As on 2019, viber recorded a total engagement of 1 billion registered users but not all were active users.
64. My space : My space is one of those very old social media platforms. This is a us based website very similar to facebook and twitter which used to be trending on number one almost a decade back. Its popularity declined massively because of the launch of such viral and accessible apps. There are a total of 7.5 million users who still engage on this platform monthly solely to share and create music and sometimes for blogging too.
65. Mixi : Mixi, a japan based social media site eventually started off just to send out invitations but gradually went onto building a community and connecting with like-minded individuals based on their passion and interests. A user has access to creating and joining events with people having similar interests.
66. Cellufun : Cellufun goes by its name. This is a fun social media platform for gamers wherein they can make fun avatars, socialise, play games and purchase in-game products with funcoins which is cellufun’s virtual currency. Most of the services provided on this platform are free of cost and are compatible with mobile phones as well as desktops.
67. Vimeo : Vimeo is a paid form of social media very similar to youtube and twitch. A user of vimeo can share and create engaging videos as well as go live for the audience.
These were 67 of the most famous and trending social media sites that you should be acquainted with if you are a marketer. These social media platforms can assist you in promoting your brand and expanding your network substantially and most importantly help you build valuable connections.
Source - https://influencermarketinghub.com/social-media-sites/
Top 50+ Social Media Sites 2021
1. Facebook
2. Instagram
3. Twitter
4. Tumblr
5. Linkedin
6. Whatsapp
7. Snapchat
8. Pinterest
9. Reddit
10. Youtube
11. Telegram
12. Bumble
13. Mix
14. Tagged
15. Nextdoor
16. Devianart
17. Quora
18. Meetup
19. Reverbnation
20. Flixster
21. Goodreads
22. Twitch
23. Caringbridge
24. Wattpad
25. Viadeo
26. Crunchyrool
27. Skyrock
28. Vk
29. Myheritage
30. Livejournal
31. Classmate
32. Soundcloud
33. Bubbly
34. Flickr
35. We heart it
36. Influenster
37. Flimaffinity
38. Open diary
39. Yelp
40. Collegehumor
41. Gaia online
42. Mocospace
43. Couchsurfing
44. Funny or die
45. Italki
46. Etoro
47. Xing
48. Meetme
49. Ravelry
50. Care2
51. YY
52. Vero
53. Medium
54. Giphy
55. Tribe
56. Tencent qq
57. Wechat
58. Qzone
59. Tiktok
60. Sina weibo
61. Kuaishou
62. Skype
63. Viber .
64. My space
65. Mixi
66. Cellufun .
67. Vimeo
Best 40+ Social Media Sites in 2021 : Podcast